Episode: Cartier Taps Culture to Polish Its Brand


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You need to upgrade your Flash Player This website requires the 'flash player' version 9 or higher. You can download that software (for free) at http://www.adobe.com/go/getflashplayer.
You need to upgrade your Flash Player This website requires the 'flash player' version 9 or higher. You can download that software (for free) at http://www.adobe.com/go/getflashplayer.
You need to upgrade your Flash Player This website requires the 'flash player' version 9 or higher. You can download that software (for free) at http://www.adobe.com/go/getflashplayer.

Details
Cartier Taps Culture to Polish Its Brand
今回はビジネスウィーク・オンラインが8月9日付で掲載した記事「Cartier Taps Culture to Polish Its Brand」を取り上げます。今回は、文化的な活動を展開することで業績を順調に伸ばしているというカルティエの記事です。